More engagement, investments, inquiries, visits, donors, and dollars raised — we help institutions, organizations, and brands create meaningful connections with their audiences.
We've led New England based institutions through successful new brand launches, marketing strategies, and advancement campaigns. Our in-house, consulting, and volunteer experience equips us with the ability to effectively guide organizations through various large-scale initiatives.
PROVEN SKILLS:
Research & Strategy
Branding & Identity
Admissions & Enrollment Marketing
Media & Public Relations
Institutional Advancement (Annual Fund, Campaign Management & Stewardship)
Digital Design & Development
Video Production
Audience Development
Civic Engagement, Public Affairs & Community Relations
Content Strategy, Writing & Editing
Research & Strategy
Stakeholder interviews, focus groups, informal conversations in the hallway
Branding & Identity
Institutional branding, visual identities, positioning, messaging
Digital Design & Development
In partnership with award-winning
digital design firm,
Eri Design
Video
In partnership with internationally known video production agency,
p3 Maine
Digital Marketing
Sustainable customized solutions
MEdia & Public Relations
Strategic editorial placements, press releases, press conferences, crises communications planning, external communications
Admissions & Enrollment Marketing
Viewbooks, websites, video campaigns & collateral designed to attract the right applicants
Institutional Advancement
Donor cultivation, stewardship, annual fund & campaigns
Content Strategy, Writing & Editing
Crafting and editing messages, composing articles and executive correspondences & other forms of written composition
Community engagement, Audience Development,
Civic Engagement &
Public Affairs
Combining the above services to form genuine community connections within targeted audiences
“DerSimonian jumped in full force, listening carefully to learn about what made us stand out against the myriad of competing institutions and guided us through the process of articulating these defining attributes. Our work together yielded an increase in media coverage, total number of applicants, students, donors, and overall community engagement.”